MARKETLINK has been an invaluable marketing partner to FOCUS and a great support to me personally in my role as marketing department manager. When I joined FOCUS, I was new to the AEC industry, and MARKETLINK’s industry knowledge and experience was key to helping me get up to speed. They continue to support FOCUS as an on-call service, filling the gaps where bandwidth constraints are still an issue, and providing strategic consulting as needed.

Working with MARKETLINK was an eye-opening experience. They educated us about marketing for professional services and guided us through developing a succinct business and marketing strategy. The result was an empowering marketing plan that gave our firm definition, meaning, and direction in every aspect of our marketing and business development efforts.

Our most recent engagement resulted in a strategic and comprehensive five-year marketing plan for NWL Architects. The final result helped us reorganize the focus of our marketing and business development efforts and was documented with objectives, tasks, assignments, due dates and evaluation metrics. Keri’s industry knowledge and guidance helped us be proactive in our marketing and business development efforts for the future.

When we engaged MARKETLINK to facilitate our 2025 SWOT planning process, we needed someone who understood the AEC industry from the inside out, and that's exactly what we got. The session documentation was clear and professional, and the action plans that followed gave us specific tactics, assigned responsibilities, and realistic timelines across eight strategic objectives. MARKETLINK didn't just facilitate a planning meeting. They helped us build a roadmap we're actually following.